The Many came to STADIUM to help launch the new @ebaywatches handle. Samy Mosher wrote and directed an anthem film that invited watch collectors, old and new, to dare to be themselves and search for a timepiece that reflects their own individualism and legacy.
With only a week to prep and a single shoot day to capture more than 20 iconic watches through photography and film, we proposed and executed a concept that merged the analog with the digital. By utilizing a LED wall, rotating turntables and probe-lensed macro footage, we created a unique commemoration of time itself, complemented by an infectious edit.
The film and corresponding photography campaign, shot by Monroe Alvarez, launched @ebaywatches to the world, while continuing to expand the message of how these unique and individualized timepieces inspire us to express ourselves in fullest detail.